The Senior Marketing Manager is a highly skilled marketing strategist with exceptional leadership and communication skills who provides significant contributions to business planning efforts as a collaborative partner.
Qualifications
Minimum Education and Experience Required:
Bachelor's degree in Business Administration or related field
7+ years of marketing experience
Experience in all aspects of developing and managing marketing strategies and budgets
Project management experience in implementing tactical marketing programs
Comprehensive digital marketing skills
Experience leading and managing high-performance teams
Preferred Qualifications:
MBA, MHA, or master's degree in marketing.
Experience with growth marketing, with proven track record of driving adoption, engagement, or retention in healthcare, health technology, biopharma or medical device industry.
Excellent analytical and communication skills.
Entrepreneurial approach, learning agility to keep pace with high growth startup within large enterprise, high tolerance for ambiguity.
Ability to work independently, influence, and communicate across all levels of management in both marketing and cross-functional teams.
Passion for consumers, with a demonstrated ability to use insights and data to improve the customer experience.
Collaborative communication skills – Possess ability to engage with all stakeholders, internally and externally, to facilitate cross-functional collaboration and successfully manage diverse teams through effective verbal and written communications.
Technological and digital marketing skills – Possess contemporary knowledge of digital tools, platforms and channels and a good understanding of marketing technology.
Critical thinking skills – Have the ability to understand dynamic and sensitive situations and problems, identify cause and effect relationships and develop effective strategies.
Analytical skills – Possess agility with analytical tools and have the ability to process, analyze and utilize large quantities of data efficiently.
Creativity and innovation – Think out of the box and be able to develop new concepts and devise unique marketing campaigns.
Personal Motivation - A commitment to meeting deadlines with a high-quality product Sense of urgency, a strong work ethic, flexibility, and creativity
Leadership – Takes responsibility for the collective work of the team, serving as a mentor and holding others accountable to their contributions.